For startups & SMBs · Less CRM busywork, more selling

A CRM tailored to your business, ready in minutes

AI BUILDS YOUR CRM AI updates it Voice or text, on the go

Stop spending thousands on consultants just to get a CRM that fits

Get a tailored, scalable CRM built around your business in minutes

How it works

You describe your business.
AI builds your CRM and helps run it day to day.

No setup. No manual CRM updates. No learning curve.

Like having a CRM consultant inside your tool — without the invoice.

One brief → pipeline, deals board, automations & integrations and more running live.

Major problems

Generic CRM slows teams down

Sounds familiar?

  • Weeks configuring pipelines and fields—still not how you sell.
  • No one uses the tool because it is overly complicated and not adapted.
  • Logging every update is slow.

Long migration

Weeks of setup and training

Rigid UX

Generic pipelines and views, not how you sell

Manual CRM logging

Every customer interaction means logging manually

Onboarding

Your sales process, structured in minutes

Skip the migration project. Describe how you sell today — and get a CRM that fits. A few minutes, not another quarter lost to setup.

Step 1

Share your context

Team, motion, stages, tools—in plain language.

Your business · Your sales process · Your words
Step 2

Get a tailored CRM in minutes

From that conversation, your CRM is built — ready on day one.

Your pipeline · Your fields · Your automations
Step 3

Sell, log & iterate

Log calls and next steps by voice or text. When the CRM needs to change, prompt—no migration project.

Meeting note saved · Follow-up set · Pipeline tweak in chat

Product features

The same assistant in your browser and your pocket

Work the deal from your desk in the web app, then catch up by voice or text on your phone. The assistant and your CRM stay in sync.

Web app

Phone

CRM essentials, no shelfware

Live in minutes

Describe your business—get a clear, usable workspace in an hour, not weeks of setup.

Tailored to how you sell

Pipelines, fields, and views built around how you sell—not a generic template.

Keeps up as you scale

Motion changes? Prompt. Skip another migration.

A real assistant, not another empty database

Suggested follow-ups, lighter notes, fresher records. Capture by typing or voice, including on your phone.

Integrations

Works with your stack

Voice, chat, email, and CRM alerts—more connectors as you grow.

  • Slack
  • Google Workspace
  • Gmail
  • Microsoft 365
  • Microsoft Outlook
  • Aircall
  • WhatsApp
  • Brevo

And many more.

Testimonials

What people say

“We used 7 CRMs in the past 10 years and none of them were fitting our needs, too complicated, too rigid, months lost in setup with integrators. With Tapioca, we got our ideal CRM in 30 minutes.”
—Co-founder, Consulting firm, 20 people
“We ran HubSpot, but spreadsheets still lived outside the CRM—duplicate records, data scattered everywhere. With Tapioca, we consolidated everything into a clean database in a day.”
—Head of Sales, B2B SaaS Startup
“We’re three shops with crews on the road—not a SaaS sales team. Every CRM wanted enterprise fields; we needed jobs, quotes, and callbacks after each visit. Tapioca matched how we run the bays, and reps log by voice between appointments.”
—Owner, Multi-location auto services, 15 people

FAQ

Straight answers

Do I need a consultant to set up Tapioca?

No. We start with a 30-minute audit to understand how you sell. From there, our agentic AI builds and configures your tailored CRM—ready to use day one.

Can I log by voice or from my phone?

Yes. Use the assistant with typed or spoken input—built for quick updates between meetings, including on mobile.

How does Tapioca compare to Salesforce, HubSpot, and similar?

For startups and SMBs who need a CRM that fits—not months of setup and shelfware.

Tapioca Salesforce, HubSpot & similar
Setup One day setup — we map your process together, AI builds the rest. Weeks of configuration, consultants, and fields nobody uses.
Fit Built around your sales motion—not a generic template. One-size pipelines and screens that never quite match how you work.
Daily logging Same assistant for next steps—type or speak, web or mobile. Manual forms logging after every call.
Changes Refine with prompts in chat—no migration project. Admin projects and retraining when your motion evolves.

Ready to run sales on software that fits?

Pipeline discipline without enterprise drag—less configuration, more selling.

Get started

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